Beautyise

Skincare

Almost 95% of viral 'glass skin' TikToks carry misleading claims, study finds

A new EADV study found safety information almost entirely missing from viral Korean skincare videos — and the problem is the format, not the routines.

Skincare

How to layer skincare in the right order

Skincare layers from thinnest to thickest — cleanser, treatment serums, moisturizer, sunscreen in the morning — and the order matters because each layer has to reach the skin through the last one.

Skincare

How to patch test a new skincare product

A quarter-sized spot on your inner arm, twice a day, for seven to 10 days: here's the dermatologist-backed way to check a new product before it reaches your face.

Makeup

How to tell when it's time to toss your mascara

Mascara has the shortest safe shelf life of any makeup product, and the FDA's own guidance explains why the two-to-four-month window matters more than it looks.

Makeup

In What Order Do You Apply Makeup? The Sequence After Skincare

Thin before thick, dry before wet, and eyes before face: three principles that generate the full order.

Makeup

How to Contour Subtly: Shadow, Not Stripes

Three placement zones, one shade cooler than your skin, and a blending time budget are all a soft contour requires.

Ingredients

Retinol myths dermatologists wish would die

The internet has turned one of skincare's best-studied ingredients into a villain. Here is what the evidence actually says.

Ingredients

Tranexamic acid for dark spots: what the evidence shows

A blood-clotting drug turned brightening ingredient — here is what it can and cannot do for hyperpigmentation.

Ingredients

What niacinamide actually does for your skin

Niacinamide is a form of vitamin B3 that studies show improves uneven tone and supports the skin barrier at concentrations of 2–5% — and, contrary to shelf folklore, it layers happily with almost everything.

Beauty News

The EU is capping retinol in skincare. Here's what changes for your routine

An EU regulation adopted in 2024 limits retinol to 0.3% in face products by 2027 — and for routine-builders, the practical effect is mostly about labels, timelines, and reformulated favorites.

Wellness

How to layer skincare in the right order

Skincare layers from thinnest to thickest: cleanser, toner, treatment serum, eye cream, moisturizer, then sunscreen.

Beauty News

FDA approves first new sunscreen filter in 20 years

Bemotrizinol is the first new over-the-counter sunscreen active ingredient cleared in the U.S. since 2006, and it works differently from the chemical and mineral filters already on shelves.